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Facts: Developer C#, Python & Cobol Languages: Empowering Insights with Data and Analytics

Designing and Executing Innovative Digital Marketing Campaigns

Facts: Developer C#, Python & Cobol Languages: Empowering Insights with Data,  and Analytics. With over 30 years of practical experience in COBOL, I have had the privilege of working with various platforms and technologies in the IT industry. My journey began with COBOL 74 on Mainframes Wang VS100 and Data General MV8000, where I developed a strong foundation in programming and enterprise application development.

Subsequently, I led high-complexity and large-scale projects at the French multinational Activos SAS, including the Y2K project, where I played a crucial role in preparing for and successfully migrating systems for the millennium change, leading to ISO 9000 version 2000 certification.

With extensive industry experience, I have worked extensively with renowned interactive compilers such as RM/COBOL, ACUCOBOL, and MicroFocus COBOL. My expertise spans analysis, development, programming, and testing of programs in RMCOBOL/85, with a specialized focus on various functional areas. These include, but are not limited to, software development for inventory control, portfolio management, billing, accounting, personnel selection, payroll, social security and pension, automatic employee payment transfers, supplier payments, fixed asset control, and implementation of IFRS standards. My track record demonstrates a deep understanding of business requirements and a proven ability to deliver effective and high-quality software solutions in the COBOL environment.

In the new millennium, my focus shifted to migrating to new platforms, with a focus on Oracle and tools such as SQLForms and SQL Reports for the year 2000. This transition allowed me to gain significant experience in integrating legacy systems with emerging technologies, ensuring business continuity and operational efficiency for my clients and employers.

In recent decades, I have maintained my passion for innovation and technological advancement, working on legacy systems such as RMCOBOL/85 and Microfocus COBOL, and building cloud solutions with Azure Products and development environments including ASP.NET, .NET CORE, MVC, Web API, and BLAZOR and MAUI components for mobile devices. Through agile methodologies like DevOps, I have collaborated in delivering robust and scalable solutions that drive business success and customer satisfaction.

I have spearheaded the end-to-end process of crafting and implementing comprehensive digital projects in enterprises such as Biomedical Lab Center, Educacion y Gestion, Decoraciones y Ceramicas SAS,  Calculadoralaboral.com.co, Biblias.com.co, harnessing the power of cutting-edge marketing automation software to maximize strategy effectiveness. My approach is characterized by a meticulous focus on:

  • Strategic Campaign Development: Profile: Developer and  Empowering Insights with Data, AI, and Analytics, I excel in conceptualizing campaign strategies that align with overarching business goals, ensuring a seamless integration of creative concepts with strategic objectives.
  • Implementation Tactics: I have a proven track record in outlining and executing detailed steps for campaign implementation, leveraging both traditional digital platforms and innovative channels to reach and engage target audiences effectively.
microfocus_cobol
microfocus_cobol
  • Performance Analysis: My expertise extends to rigorous measuring, monitoring, and adjusting projects in real time, using advanced analytics to understand project performance and ROI.
  • Automation and Innovation: I am adept at automating the projects through AI and machine learning technologies, enabling more personalized and efficient marketing efforts that drive significant improvements in engagement and conversion rates.
digital-marketing-on
digital-marketing-on

My expertise in Mastering Digital Marketing: Leveraging Data, AI, and Analytics to Understand Consumer Behavior in Digital Marketing Strategies encompasses a comprehensive understanding and application of data analysis, automation, artificial intelligence (AI), and analytics to adapt swiftly to the changing behaviors of consumers in the digital age. I specialize in:

  • Data-Driven Decision Making: Skillfully preparing reports that illustrate complex data findings graphically, translating intricate data into clear, actionable insights. My adeptness at collecting and analyzing data on customer demographics, preferences, needs, and buying habits has been pivotal in identifying potential markets and determining factors that influence product demand.
  • Technological Proficiency: Bringing extensive experience in E-business solutions, including ERP and CRM systems (Sugar, Salesforce, Odoo), and developing sophisticated software solutions using C#, ASP.NET API, BLAZOR Web, MAUI Mobile, and Microservices in Azure Microsoft environments. This technical proficiency ensures the seamless integration of technology into marketing strategies.
Profile: Professor of Spanish Digital Marketing: Empowering Insights with Data, AI, and Analytics
International-Market-Analysis
  • Digital Marketing and SEO Leadership: I have been responsible for overseeing others technical aspects of digital marketing and SEO, including monitoring performance and implementing enhancements, developing landing pages, managing blog content, and formulating strategies to increase website traffic through SEO and creative content creation.
  • SEO Strategy and Execution: My role involves Mastering Digital Marketing: Leveraging Data, AI, and Analytics to Understand Consumer Behavior the strategic planning, execution, and optimization of all SEO efforts, aimed at driving acquisition, engagement, conversion, and loyalty for the large-scale brands of our clients. My comprehensive approach ensures not just visibility but tangible business results.

Other Profile: Professor of Spanish Digital Marketing: Empowering Insights with Data, AI, and Analytics, My career is marked by a dedication to innovation and excellence in develop software and digital marketing, with a proven track record of delivering strategies that not only meet the current demands of the digital marketplace but also anticipate future trends.

Others Facts: Professor of Spanish Digital Marketing: Empowering Insights with Data, AI, and Analytics & Adapting to the Digital Age through Data and Innovation

Facts: Professor of Spanish Digital Marketing: Empowering Insights with Data, AI, and Analytics, In the fast-paced and constantly changing digital environment, I have honed my skills in digital marketing to ensure businesses not only keep pace but set the pace.

Facts: Professor of Spanish Digital Marketing: Empowering Insights with Data, AI, and Analytics, My approach encompasses an extensive dive into data analysis, automation, artificial intelligence (AI), and analytics, critical for adapting to shifting consumer behaviors. This skill set enables me to:

  • Transform Data into Strategy: IProfile: Professor of Spanish Digital Marketing: Empowering Insights with Data, AI, and Analytics excel in crafting detailed reports that vividly illustrate data graphically, while also distilling complex findings into clear, actionable insights.
    • This ability allows businesses to grasp their market dynamics thoroughly, leveraging information to drive strategic decisions.
  • Uncover Insights through Data Analysis: With a keen eye for detail, I begin with the meticulous collection and analysis of customer data—demographics, preferences, needs, and buying habits.
    • This essential process paves the way for uncovering potential markets and understanding the multifaceted factors that influence product demand.
  • Craft Tailored Digital Marketing Strategies: Leveraging targeted analysis, I develop digital marketing strategies that truly resonate with target audiences.
    • My focus on creating personalized and engaging customer experiences has been a game-changer for businesses looking to enhance their digital presence and connect more effectively with their customers.

Facts: Professor of Spanish Digital Marketing: Empowering Insights with Data, AI, and Analytics, My expertise in navigating the digital landscape and Revolutionizing Digital Marketing: Empowering Insights with Data, AI, and Analytics & leveraging data to forge impactful marketing strategies positions me as a valuable asset to any team aiming to excel in digital marketing and drive meaningful business growth.

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Profile: Bilingual Educator with a Multicultural Approach

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